KRUNGTHAI-AXA LIFE INSURANCE PCL
Awards and Recognition:
Company details
Address9, G Tower Grand Rama 9, Floor 1, 22 -27, Rama 9 Road, Huai Khwang, Huai Khwang, Bangkok, 10310, Thailand
Industry
Insurance
Vision
From a payer to an encouraging partner
Head Count
1,267
Winners' Profile
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Website
www.krungthai-axa.co.th
Explore opportunities with us!
www.krungthai-axa.co.th/en/career
Implementing Diversity, Equity, and Inclusion (DEI) policies in the workplace can encounter numerous challenges, but these can be effectively addressed through strong executive leadership, commitment, and employee engagement. The key to overcoming these difficulties lies in top executives paying attention to DEI initiatives and demonstrating their commitment through action.
One primary challenge is to build awareness and sense of ownership in this topic. To combat this, our executives have continuously and clearly communicated the importance and benefits of DEI to all stakeholders. By articulating a compelling vision for a diverse and inclusive workplace, leaders can foster buy-in across all levels of the organization.
Resource allocation can also pose difficulties in implementing DEI policies. At Krungthai-AXA Life Insurance, we prioritize DEI by allocating sufficient budget and personnel to these initiatives. Krungthai-AXA Life Insurance has sponsored for the 7th consecutive year in Run2Gether, the only guide-assisted run in Thailand. The event brings together the participants of all diversity regardless of age, sex, disabled, and non-disabled people, to pair as buddy and build an incredible friendship while running side by side. This initiative aligns well with our ‘One AXA’ core value and core purpose ‘Act for human progress by protecting what matters’. This is one of examples showing commitment of resources sends a clear message about the organization's values and priorities.
Furthermore, sustaining long-term change requires ongoing attention from leadership and active engagement with employees. We regularly review DEI progress, adjust strategies as needed, and celebrate successes. We demonstrate our commitment by engaging with employees through various internal activities such as Pride Month celebration, inviting external speakers or influencers to share their experiences on DEI topics, and conducting focus groups specifically addressing DEI issues. These initiatives not only raise awareness but also create platforms for open dialogue and learning.
By maintaining visibility, engagement with DEI efforts, and fostering a culture of inclusion through targeted activities, leaders set the tone for the entire organization. This comprehensive approach creates an environment where diversity, equity, and inclusion can truly thrive, overcoming implementation challenges and embedding DEI principles into the fabric of the organization.
The implementation of robust Diversity, Equity, and Inclusion (DEI) policies in the workplace yields numerous positive outcomes that significantly benefit both employees and our organization as a whole. These outcomes are measurable and contribute to the overall success and sustainability of Krungthai-AXA Life Insurance Plc.
One key indicator of successful DEI implementation is an Inclusion Net Promoter Score (iNPS). This metric reflects employees' likelihood to recommend their organization as an inclusive place to work. A high iNPS demonstrates that staff members feel valued, respected, and integrated into the company culture, regardless of their background or identity. For 5 consecutive years, our iNPS score ranked the top 3 among all entities in AXA Group.
Another notable result is the development of strong employer branding in terms of DEI. Krungthai-AXA Life Insurance, known for our commitment to diversity and inclusion, attracts top talent from various backgrounds. This enhanced reputation not only aids in recruitment but also contributes to customer loyalty and stakeholder trust, as the company is perceived as socially responsible and forward-thinking.
A significant benefit of implementing DEI policies is increased innovation and creativity. Diverse teams bring varied perspectives and experiences to the table, leading to more creative problem-solving and innovative solutions. This diversity of thought can give companies a competitive edge in developing products, services, and strategies that appeal to a wider range of customers and markets.
Moreover, a strong commitment to DEI can substantially enhance the organization's reputation. Companies known for their inclusive practices are more attractive not only to top talent but also to customers who prioritize social responsibility and inclusivity in their purchasing decisions. This enhanced brand image can lead to increased market share and customer loyalty, contributing to long-term business success.
One key indicator of successful DEI implementation is an Inclusion Net Promoter Score (iNPS). This metric reflects employees' likelihood to recommend their organization as an inclusive place to work. A high iNPS demonstrates that staff members feel valued, respected, and integrated into the company culture, regardless of their background or identity. For 5 consecutive years, our iNPS score ranked the top 3 among all entities in AXA Group.
Another notable result is the development of strong employer branding in terms of DEI. Krungthai-AXA Life Insurance, known for our commitment to diversity and inclusion, attracts top talent from various backgrounds. This enhanced reputation not only aids in recruitment but also contributes to customer loyalty and stakeholder trust, as the company is perceived as socially responsible and forward-thinking.
A significant benefit of implementing DEI policies is increased innovation and creativity. Diverse teams bring varied perspectives and experiences to the table, leading to more creative problem-solving and innovative solutions. This diversity of thought can give companies a competitive edge in developing products, services, and strategies that appeal to a wider range of customers and markets.
Moreover, a strong commitment to DEI can substantially enhance the organization's reputation. Companies known for their inclusive practices are more attractive not only to top talent but also to customers who prioritize social responsibility and inclusivity in their purchasing decisions. This enhanced brand image can lead to increased market share and customer loyalty, contributing to long-term business success.
Implementing Diversity, Equity, and Inclusion (DEI) policies in the workplace profoundly influences employee behavior, fostering a more positive, productive, and harmonious work environment. These policies cultivate an increased sense of belonging among employees, making them feel more valued and accepted, which in turn strengthens their connection to our organization.
As a result of this inclusive atmosphere, our employee engagement level rises significantly. Team members are motivated to participate more actively and contribute meaningfully to their roles, driving overall productivity and innovation. This engagement is further enhanced by greater collaboration among diverse teams, as employees share different perspectives and learn from one another's unique experiences and viewpoints.
DEI initiatives also play a crucial role in reducing unconscious bias. Regular training and awareness programs lead to more mindful behavior and decision-making among employees, promoting fairness and equity across all levels of the organization. This increased awareness fosters a higher respect for differences, with employees developing greater appreciation for diverse opinions, cultures, and backgrounds.
Furthermore, DEI policies contribute to improved conflict resolution within teams. Employees become better equipped to handle disagreements with empathy and understanding, considering various viewpoints before reaching solutions. This skill not only enhances team dynamics but also creates a more positive overall work atmosphere.
Importantly, DEI policies empower employees from underrepresented groups, boosting their confidence and self-esteem. These individuals feel more comfortable speaking up, sharing ideas, and taking on leadership roles, enriching the organization's talent pool and decision-making processes.
In conclusion, the implementation of DEI policies results in a transformative shift in employee behavior, creating a more inclusive, respectful, and dynamic workplace where all individuals can thrive and contribute to their fullest potential.
