Building a strong employer brand

While many corporates mainly put effort into building their company brands, BAC A BANK has also paid attention to promoting its employer brand. This is a relatively new concept in Vietnam referring to the reputation of the company as an employer. Strong employer branding would help the company inspire its existing employees as well as attracts high-quality candidates in the labor market. Recognizing this, BAC A BANK has focused on the full range of key factors that build a strong employer brand such as promoting company reputation through social contributions, strengthening corporate culture, recruiting talented leaders, providing employees with development opportunities, commensurate remuneration, and work-life balance culture. In terms of recruitment, we always ensure openness, fairness, and transparency procedure. Thanks to these, not only do our current employees feel the pride and happiness of working with us, but they also spread the happiness to the external candidates. Thus, BAC A BANK has been able to recruit hundreds of quality employees each year to meet the expansion and development of the bank's network.

Promote continuous and effective policies for training and development

In BAC A BANK, the training and development practice is conducted continuously and effectively to support the personal and professional growth of our employees. Right after joining the bank, employees can participate in the orientation program so that they can quickly integrate into new work processes and the company environment. Adapting to the technology development, BAC A BANK has also invested in an online training system that was built with competency standards to help employees excel in their current jobs and boost their performance in the future. Convenient access to this online learning system allows our employees to learn anytime and anywhere, thus facilitating them to be autonomous learners. We believe that promoting a life-long learning culture is the best way to encourage and motivate our employees to grow.

Building a competitive compensation and benefit scheme

BAC A BANK offers its employees outstanding remuneration which ensures a competitive salary while still promoting the work-life balance culture. That includes comprehensive health care for employees with annual health checks. We not only care about our employees but also their families by organizing multiple family events and meaningful celebrations such as International Women’s Day, and International Children’s Day, etc.

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