FWD Life Insurance Public Company Limited

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Company details


14th, 16th, 26th - 29th Floor,
130-132 Sindhorn Building Tower 3,
Wireless Road, Lumpini, Pathumwan,
Bangkok, 10330

14th, 16th, 26th - 29th Floor, 130-132 Sindhorn Building Tower 3,
Wireless Road, Lumpini, Pathumwan, Bangkok, 10330




Changing the way people feel about insurance

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Sustainable and customer-led

The FWD Group is a pan-Asian life insurance business with approximately 10 million customers across 10 markets. Flying the flag for a new mindset in an old industry, FWD is committed to changing the way people feel about insurance and serving the needs of customers through a customer-led approach. We are constantly looking outwards at what people need.

FWD Life Insurance Plc (“FWD Insurance”) was established in Thailand in 2013 and is a part of the FWD Group that focuses on making the insurance journey simpler, faster and smoother, supported by digital technology that makes it a digital by design company serving innovative propositions and easy-to-understand insurance products and services that answer its customer’s needs so they can live their lives to the fullest and ‘Celebrate living’ without worry because FWD support them.

In Thailand, FWD has successfully built significant partnerships with some of the most reputable financial institutional networks in various strategic markets. It has grown in leaps and bounds, and currently takes pride in being regarded as one of the top three life insurance companies in Thailand.

Diversity, Equity and Inclusion for Everyone

Serving as the centerpiece of FWD’s corporate culture is respect, which is manifested in all aspects of its business operations and in line with the prevailing company mission of promoting diversity, equity, and inclusion (DEI) in the workplace.

FWD continues to support diversity in the workplace by creating a corporate culture that accepts diversity through training and information to promote mutual acceptance. In order to drive DEI in the workplace, FWD has policies and practices in place that adhere to the principle of treating everyone equally by upholding their rights, values, and competencies. Being highly adaptable to diversity and innovation, in all business units and departments, it maintains a unique mix and balance of employees that come from diverse backgrounds, age groups, languages, cultures, genders, religions, social status, and capabilities.

Open to new ideas

FWD believes that everyone is equally important in driving the company’s success. As a result, free expression of ideas is encouraged among all members of the staff. Every creativity and innovation is a valuable asset to a better future of FWD, which is why every staff is welcome to share knowledge and suggestions for the betterment of the business operations and activities.

The business organisation adopts a flat structure and those on the management level are always ready to listen to recommendations from everyone. It is because we believe that every employee has the unique way of working, and the working environment is open for a free flow of ideas, creativity, and innovation.

Some of our best practices

Giving our people freedom will bring out productivity, creativity, and innovative ideas. We are a hybrid organisation, which means that employees can work from anywhere and still be productive. Collective collaboration is encouraged, and the office atmosphere is always open to new and fresh ideas from anyone, regardless of age, position, and gender.

Paramount to the company are the core values of respect, trust, human rights, productivity, innovation, and creativity, amongst others. FWD believes that, in order to be able to change the perception of customers, it should first endeavour to positively change the mindset of its own people for the betterment of all.


Caring and welcoming environment

At FWD we’re proactive, open, committed, caring and innovative. These are our five core values, and they underpin everything we do. We also provide a caring environment for all the members of the staff.

We provide benefits for the general welfare of all employees regardless of age, ethnicity, gender, and social status. Employees who are LGBTQI+, as well as people with disabilities (PWD), are given the same benefits and privileges as everyone else in the company, in order to promote equality and inclusion in the workplace.

For instance, whilst working, both mothers and fathers are entitled to maternity leave and financial assistance, LGBTQI+ members, are also given the same privileges plus financial assistance and even paid leave in cases of gender realignment surgery. Similarly, PWD employees are given equal work promotion opportunities according to their skills and capabilities more than anything else.

Building a solid future together

Whilst FWD always looks towards the future with bright hopes and great enthusiasm, we also believe that building a future collectively with all employees is paramount. Training activities are regularly in place to constantly upgrade the skills, capabilities, and well-being of all employees.

Career advancement at FWD is always exciting and employees are given a free hand in charting their own career advancement path within the organisation. The Power Up project, for instance, has proven to be an effective tool in forging a brighter future for both the company and its employees. Under this project, we work closely with our staff in monitoring their progress in terms of skills and capabilities, and in matching them with possible career advancement prospects within the company, whether domestically or internationally. Transparency is promoted in order to build mutual trust.

The company always looks firstly to hire from within, which means that there is transparency between the company and employees. Existing employees are always accorded the freedom to choose on which career path to take, whether they are eyeing for higher promotions or are already happy with their current position wherein personal growth prospects are also still encouraged and recognised. At FWD, open opportunities are maintained and accessible for all. The satisfaction and well-being of employees are always given a high premium that even those who would like to relocate to one of the many FWD offices abroad are encouraged.

Over the years, “Celebrate living” has always been our core initiative and advocacy, and all our efforts are geared towards the benefits, welfare, and happiness of all our customers and employees alike, in order to help provide a better life for everyone.