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Sun City Building, 13 Hai Bà Trưng,
Hoàn Kiếm District, Hà Nội City,
Việt Nam

Sun City Building, 13 Hai Bà Trưng, Hoàn Kiếm District, Hà Nội City, Việt Nam


Hotels & Resorts
Real Estate
Infrastructure Investment


Being a pioneer in nurturing and
promoting a methodical, professional
and humanistic approach to develop
tourism culture in Vietnam.

Being a pioneer in nurturing and promoting a methodical, professional
and humanistic approach to develop tourism culture in Vietnam.

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Established in 2007, Sun Group is proud to be the largest and leading economic private organization in Vietnam with world-class projects.

After 14 years of building up and developing Vietnam, Sun Group has become one of the leading corporations in the country, creating world-class projects, services and products. Sun Group has remarkably contributed to the development of the country's tourism industry through four main industries: recreation, hotels & resorts, real estate and infrastructure investment.

Mission: Sun Group has been persistently working towards their goal: identifying areas of great potential that have not been fully exploited, in doing so reimagining, constructing and providing products and services to society that transcend the test of time. Sun Group is dedicated to making Vietnam a prosperous country, improving locals’ life standards, and promoting Vietnam to be the world’s leading destination. In addition, Sun Group is contributing in building up a new Vietnamese generation consisting of fantastic qualities, health, and adaptability.

With more than 10,000 employees from all over the country, Sun Group is united towards 3 operating philosophies:
  • Philosophy of patriotism: Contributing to enhancing the country's position, improving the locals’ life quality, enriching the country so that not only Sun Group members, but Vietnamese people in general can always proudly go out into the world.
  • Philosophy of harmony: Ensuring the harmony between corporate interest and community interest, balancing development versus conservation, respecting the values of nature and people while aiming for maximizing customer satisfaction.
  • Philosophy of standing on the shoulders of giants: Ensuring the development of Sun Group is always accompanied by large corporations, partnered with famous and prestigious individuals thus creating works that are always associated with world renowned names.
Core values: "SUPERIOR – EXCLUSIVENESS - UNIQUENESS" - 3 core values preserved from the formation and through the development of Sun Group, acting as a guideline towards the mission of creating destinations, work, and timeless masterpieces in Vietnam. It’s no secret that Sun Group continues to attract employees by having the most competitive benefits in the market, but the real secret to maintaining our employee’s loyalty has always been building relationships through a corporate culture that celebrates an ideal professional environment where people are eager to work, live and be a driving force for change in their communities.

1. “Seeds can only grow in the right environment.”
Other than just income and compensation, employees nowadays are concerned more and more often on finding opportunities to elevate their professional development. At Sun Group we sympathize with this desire to grow, so we nourish this belief and focus in order to tailor a clear career path, well-suited to each and everyone of our employee's abilities since the moment they join our family. Each individual will constantly be challenged, given chances to reach their full potential, encounter alternative positions with differing responsibilities, participate in projects in a variety of fields and numerous exciting experiences. Not only do Sun Group leaders trust and create opportunities for employees to demonstrate their capabilities, but they also dedicate themselves to guide the following generation, empower and promote an initiative spirit, creativity and enthusiasm at work.

At Sun Group, we always strive for our employees to receive credit where credit is due and receive bonuses that match their contribution and dedication. In the spirit of having respect and fairness as top priorities, we've built OKRs & KPIs task management systems by integrating technology, and ensuring the assessments are carried out professionally and accurately. Despite being heavily affected by the Covid-19 pandemic, employees with outstanding performance received a raise in income and had new career opportunities open up for them, rewards that celebrate their contribution even as the market reaches its most difficult period.


Name, Position
2. “Wake at dawn with winged heart and give thanks for another day of loving”
"Work, love and play are the great balance wheels of man’s being." This well-known inspiring phrase is essential for anyone looking to work in a meaningful and fulfilling setting. With that in mind, it is our aim to build an inspiring, optimistic and friendly working environment. We concentrate on harmonizing the overall abilities, qualities and health of our employees, by providing support at all levels to achieve a work-life balance and fulfilling them physically, emotionally and mentally.

With the desire of building a team of Sun Group members, who represent a new generation of Vietnamese people with prime qualities, abilities and professionalism, physically and mentally healthy, a variety of activities were launched and promoted widely amongst the organization such as our 100% non-smoking Sun Group campaign, Sun's olympics, Shining Sun, the Book Exchange programs, the Art and Culture perception programs, and the Change for Future campaign. All of them with the aim of spreading positive energy during the world pandemic.

Sun Group's humanity is thoroughly portrayed through our HR program. We understand that optimum levels of success can only be achieved when our employees are happy with their quality of life. We are truly a second home for our teammates, allowing them to work and live to the fullest: Our members who work far from home at places like Ba Na Hill, Phu Quoc and Fansipan have living spaces arranged for the in our well-furnished Sunhome along with a means of transportation. Sunkid kindergarten is also available for our member's children, along with open pools and sport fields for physical training. The group’s sympathy and utmost support towards its employees can also be seen through activities of the Sunflower Fund and the Home for Spring activities designed for those in living difficult conditions. At Sun Group, the wellbeing and safety of our employees will always be one of the highest priorities, as is making sure that everyone feels a part of our family by ensuring the benefits they receive.
3. “Humanity, Humanity, Humanity!”
“The happiness of Sun Group people is measured throughout the entire progress, not merely at the destination.” In this spirit, we deeply understand the desire to pursue an ideal. One of life and devotion to the community, which lies deep inside the heart of each person. Therefore, we create the best conditions for all employees to realize these ideals and contribute to the development of society and the country as a whole. It’s truly a nurturing community environment of team spirit and patriotism.

In 2021, Sun Group, pioneers of turning danger into opportunity, joined hands with the tourism industry to recover from the effects of the big storm this pandemic has been. The people of Sun Group have silently, yet tenaciously, helped pave the way in the country’s fight against the disease. This can be seen in the Tien Son Field Hospital, built up by the Sun Group people at lightning speed in just 3.5 days, creating the steel shield for Da Nang. Also in the No.3 Field Hospital in Chi Linh commune, Hai Duong province which was built right at the heart of the infection. The most recent effort succeeded in delivering 30,000 food packages to struggling households in Da Nang during the social distancing period, and the support for medical equipment for big cities like Da Nang, Bac Giang, Bac Ninh, Hai Duong, Thanh Hoa, Ha Noi and Ho Chi Minh City despite difficult transportation conditions. The budget spent for CSR programs of Sun Group in the first 8 months of 2021 has already reached more than 1,000 billion VND.


Sun Group has developed a new generation of Vietnam step-by-step that will live and work wholeheartedly and responsibly for their society and for their patriotism, aptly named: S-generation. For this generation, working and being awarded fittingly, living happily and improving daily, and contributing to the community and the country is the ideal happiness of being part of the Sun Group family.