COMPANY CULTURE & VALUES

At LF Logistics, we are committed to driving a “People First” culture where our people feel valued and included, have a clear sense of belonging and are recognized and rewarded for their contribution. We support a high-performance culture where our people are motivated to deliver exceptional experiences for our customers.

企业文化及价值观

在利丰物流，我们致力于推动“以人为本“的文化，让员工感到自己的价值并参与其中；让员工有明确的归属感，出色的工作表现会获得认可和奖励。我们支持高绩效的企业文化，由此激励我们的员工为我们的客户提供卓越的服务。

We embrace “INSPIRE GREATNESS” values in everything we do. We firmly believe that our core values of “Inspire”, “Innovation”, “Nimbleness”, “Simplicity”, “Productivity”, “Initiative”, “Reliability” and “Engagement”, are the elements leading every one of us on the path of GREATNESS.

我们始终秉持着“成就卓越”这个核心价值观,。我们坚定地相信 ，核心价值观如“创新”、“灵活”、“精简”、“生产力”、“主动”、“可靠” 和 “敬业”，是引领我们每一个人走向伟大之路的基石。

OUR PEOPLE DEVELOPMENT JOURNEY

LF Logistics addresses our people development needs at every stage, from well-structured long-term programs to promoting a peer learning environment through a blended learning approach with virtual and face-to-face workshops of various topics, and a range of self-paced digital learning resources. Our pledge is to make sure our people grow alongside the company’s growth.

人才发展历程

我们始终重视员工的成长, 开拓了一系列课程以及鼓励同伴相互学习的工作坊, 亦制定一套职能发展计划, 旨在针对各员工在不同阶段的发展需要, 好让员工能尽展所长。

A. Employer brand building and operation
The impact of the epidemic on most companies and industries, the emergence of new media platforms, and the "post-95s" as the main labor force, reflect various uncertainties and challenges in the recruitment demand market. Attracting and retaining world-class talent requires effective communications, branding and recruitment strategies.

A. 雇主品牌建设与运营
疫情对大部分企业和行业的影响，新媒体平台的出现，以及以“95后”为主要劳动力的情况，反映了招聘需求市场的各种不确定性和挑战。吸引和留住世界一流人才需要有效的沟通、品牌推广和招聘策略。

HR team worked closely with universities to build an on-campus presence, encouraged employee referrals, promoted career opportunities on social media, live-streamed broadcasts, and leveraged technology for digital recruitment. HR团队与大学密切合作，建立校园形象，鼓励员工推荐，在社交媒体上推广职业机会，直播广播，并利用技术进行数字招聘。

• New media platform operation:
  Create and operate official accounts on mainstream new media platforms (bilibili, TikTok, Weibo), make LFL Recruitment more digitalization, closer to younger generation.
• 新媒体平台运营：
  在主流新媒体平台（bilibili、TikTok、微博）创建和运营公众号，让LFL招聘更加数字化，更贴近年轻一代。
• Sky Campus/live stream:
  Live broadcast on various new media platforms, effectively promote LFL’s brand. As of today, the cumulative number of viewers for the online event has exceeded 100K and we received thousands of messages and comments.
• 空中宣讲会/直播：
  各大新媒体平台直播，有效宣传LFL品牌。截至今天，线上活动的累计观看人数已超过10万，我们收到了数千条留言和评论。与线下演示人数相比，人数增加了近200倍 能够与学生们互动。
• HeRo:
  Internal newsletter about LFer has insisted to the principle of "stories come from employees" and regularly publish the positive spirit of LFer as a family.
• HR说：
  LFer内部通讯坚持“故事来自员工”的原则，定期发布LFer作为一个家庭的积极精神。
• Internal Referral reward:
  In the past year, many regions held internal referral competitions. Referrals in 2021Q1 was exceed 50 people.
• 内部推荐奖励：
  在过去的一年里，许多地区都举办了内部推荐比赛。2021年一季度的推荐人数已超过50人。
• Existing employees Display:
  On various new media platforms, we have designed several series such as MT Vlog, LFL Plog, internship diary for existing employees to display, gave people who interested in LFL a strong impression.
• 现有员工展示：
  在各种新媒体平台上，我们设计了MT Vlog、LFL Plog、实习日记等多个系列给现有员工展示。在这个过程中，给对LFL感兴趣的人留下了深刻的印象。

Over the past year, the LF Logistics HR team in Shanghai designed new recruitment initiatives to attract high-quality applicants, increase the company’s visibility, raise employee satisfaction and improve employee retention. The team was recognized for all their efforts and was awarded LF GEM Awards by Fung-group and received the ‘2020 China Diamond Standard Enterprise for Healthy Workplace’ certification.
在过去的一年里，人力资源团队设计了新的招聘计划，以吸引高质量的求职者，提高公司的知名度，提高员工满意度并提高员工保留率。该团队的努力得到了认可，并获得了冯氏集团颁发的LF GEM奖，并获得了“2020中国健康工作场所钻石标准企业”认证。

B. Campus-enterprise Cooperation
To optimize internal talent pipeline, enhance employer branding, respond to national production-education integration policy and the reform of social talent training model, Chien-shiung – Li & Fung modern apprenticeship model was formed, current mainly covers three parts: Joint enrollment, co-cultivation, and joint employment.

B. 校企合作
为了优化内部人才梯队，提升企业雇主品牌形象，同时为了响应国家产教融合，社会人才培养模式的改革,健雄-利丰现代学徒制模式应运而生,其主要涵盖：联合招生、联合培养和联合就业三个方面。

• Deeply involved in school’s enrollment publicity work.
• We assign lectures to school for systematic teaching, including professional knowledge, such as industry dynamics, the whole process of warehouse, lean and general management courses. At the same time, we also provide professional internship training, like get to know internship, follow-up internship and on-the-job internship.
• During the internship, we provide students with a full range of assessment. For outstanding fresh graduates, we will provide suitable employment opportunities on a voluntary basis.
• 企业深入参与到学校招生宣传工作中。
• 企业委派讲师到学校进行系统化的授课，除了专业理论知识的讲授，如行业动态、仓储全流程、精益及通用管理类课程。同时还为学生的认识实习、跟岗实习、顶岗实习提供专业的实训安排。
• 实习学习期间，企业为学生提供全方位的考核评估，对于优秀的应届生，基于双方自愿的基础上，为学生提供合适的就业机会。

We will continually work with Chien-shiung to explore new cooperation models, to integrate production and education to achieve a win-win situation for students, schools, and enterprise.
我们将携手健雄职业技术学院不断探索新的合作模式，将产教融合不断做实、做强、做大，以实现学生、学校、企业三方共赢。

C. My Learning Month

• “My Learning Month” is a learning program to be launched firstly in 2019 by LF Logistics China.
• By sharing multiple topics and targeting with different businesses and projects of In-Country, GFM and FOM, it aims to help employees at different levels to improve their professional quality and do daily work more effectively.

C. 职业素养月

• 自2019年起，利丰供应链中国区第一次开始实施“职业素养月”学习发展项目。
• 旨在通过多个主题的分享，并面向In-Country，GFM以及FOM等不同的业务和项目，帮助不同层级的员工提升职业素养，更有效地面对日常工作。